Empowering Partnerships
About me
From logistical puzzles to e-commerce innovation, my career has been a journey of continuous learning and growth.
Starting in airline operations, I tackled complex logistical challenges and honed my skills in streamlining efficiency. This experience fueled my transition to business management, where I focused on leveraging technology and digital strategy to solve intricate business problems. Over the years, I've developed expertise in digital strategy, business operations, and implementing advanced software solutions.
Currently, I wear two hats! As a CEO in the e-commerce space, I drive growth and explore innovative strategies in this dynamic and ever-evolving industry. Additionally, I leverage my experience as a Senior Business Partner at another company, where I help foster business development and strategic initiatives.
Education
University of london
Corporate Strategy
To further enhance my business acumen, I recently completed the Corporate Strategy course at the esteemed University of London. This program provided a deep dive into the core principles of building and sustaining competitive advantage in today's dynamic market landscape.
Through this comprehensive course, I gained a strong foundation in key areas like:
Competitive Analysis and Advantage: I honed my ability to identify and leverage competitive forces, understand the sources of competitive advantage, and develop strategies for long-term sustainability.
Resource Allocation and Strategy: I explored the resource-based view and the concept of core competencies, learning how to evaluate and allocate resources for maximum strategic impact.
Growth Strategies: I delved into the intricacies of diversification, synergy creation, and divestiture, gaining valuable insights into effective growth strategies.
Innovation and Technology: I explored the critical role of innovation and technology strategy in achieving and maintaining a competitive edge.
Strategic Implementation: I gained a deeper understanding of corporate headquarters structure, strategic alliances, marketing and branding strategies, and financial analysis within the context of strategic implementation.
Independent College Dublin
BA (Hons) in Business Management
My educational journey began with a solid foundation in business principles through a BA (Hons) in Business Management from Independent College Dublin. This comprehensive program provided me with a broad understanding of essential business functions and equipped me with the skills to navigate the complexities of the corporate world.
Throughout the program, I delved into a wide range of subjects, including:
Core Business Functions: I gained a strong foundation in areas such as financial accounting, marketing, human resource management, operations management, and strategic management.
Data-Driven Decision Making: I developed proficiency in statistics and data analysis, allowing me to make informed decisions based on evidence.
Leadership and Organizational Behavior: I explored leadership styles, organizational structures, and employee motivation, equipping me with the skills to lead and manage effectively.
Technological Fluency: I gained exposure to contemporary information technology and systems analysis, preparing me to thrive in a technology-driven business environment.
Global Business Landscape: I explored the intricacies of international business, marketing strategies, and managing global organisations, fostering a global business mindset.
digital Strategies Implementation
Driving Digital Growth
Start by clearly defining what you want to achieve with your digital strategy. These could be increasing brand awareness, boosting online sales, enhancing customer engagement, or improving lead generation.
Senior Business Partner
As a senior business partner and CEO, I leverage my diverse background to drive growth in the online marketplace. Focus is on developing innovative business strategies and fostering strong client relationships.
develop a strategic plan
Clearly define your target audience, including demographics, preferences, and online behavior. Create buyer personas to better understand their needs.
